This Privacy Policy describes how NU LIFE NZ LIMITED (hereinafter referred to as "we") collects, uses, stores and protects the personal data you provide when using our website uulifestrade.com and related products and services (hereinafter collectively referred to as "Services"). We respect your privacy and are committed to complying with the EU General Data Protection Regulation (GDPR) and other relevant data protection laws.
1. Personal Data We Collect
We may collect the following types of personal data:
Contact information: including your name, email address, phone number, mailing address, etc., for order processing, customer service, marketing communications, etc.
Account information: such as the username and password you set when you create an account, and security information related to the account, for identity authentication and account management.
Purchase and transaction data: including your order details, purchased product information, payment information (such as credit card number or other payment method related data, but we will take security measures to protect this sensitive information), transaction history, etc., for processing orders, providing after-sales service and conducting financial analysis.
Browsing and usage data: We will collect your browsing behavior data on our website, such as pages visited, products browsed, search keywords, dwell time, number of clicks, etc., to understand your interests and needs and optimize our website and services.
Device and technical data: including the type of device you use, operating system, browser type, IP address, device identifier (such as the IMEI number of the mobile phone), etc., for website performance optimization, security protection and anti-fraud detection.
Marketing and preference data: If you agree to receive our marketing information, we will collect your marketing preferences, such as the product categories you are interested in, the frequency and method of receiving marketing communications, etc., in order to provide you with personalized marketing content.
2. How we use personal data
The purpose of using personal data includes but is not limited to:
Providing and maintaining services: processing your orders and providing you with the products and services you purchased, including order confirmation, shipment, delivery, after-sales service, etc.
Personalized experience: providing you with personalized product recommendations, customized content and advertising based on your browsing and purchase history, preferences and other data.
Customer communication: communicating with you, responding to your inquiries, feedback and complaints, and providing customer support and services.
Marketing and Promotion: Send you marketing communications about our products, services, promotions, offers, etc., but we will obtain your consent before sending, and you can unsubscribe at any time.
Website Analysis and Optimization: Analyze your usage data, understand the performance and user behavior of the website, so as to optimize the website design, functions and user experience.
Security and Compliance: Protect the security of our website, services and user accounts, prevent fraud, abuse and other illegal activities, and ensure that we comply with relevant laws, regulations and industry standards.
3. How We Share Personal Data
We will not sell your personal data to third parties. However, we may share your personal data with third parties in the following circumstances:
Service Providers: We may entrust your personal data to third-party service providers, such as logistics distribution companies, payment processing institutions, data analysis companies, etc., to help us provide services. These service providers will process your personal data according to our instructions and are subject to confidentiality agreements.
Legal Requirements: If we receive legal requirements or lawful requests from government agencies, such as court orders, subpoenas or requests from law enforcement agencies, we may disclose your personal data to comply with legal obligations.
Business transfer: If we conduct a business merger, acquisition, sale of assets or other similar transactions, your personal data may be transferred to the relevant third party as part of the transaction, but we will require the third party to comply with this Privacy Policy or provide an equivalent level of data protection.
4. How we store and protect personal data
We will store your personal data on secure servers and take reasonable technical and organizational measures to protect your personal data from unauthorized access, use, disclosure, modification and damage. We use encryption technology to protect sensitive data such as payment information and perform regular data backups and security audits.
However, please note that despite our reasonable security measures, the Internet is not a completely secure environment and we cannot guarantee that your personal data is absolutely secure during transmission or storage. Therefore, we recommend that you take appropriate measures to protect your personal information, such as choosing a strong password, changing your password regularly, and not sharing account information with others.
5. Your rights
According to the EU GDPR, you have the following rights:
Right of access: You have the right to request access to your personal data held by us and obtain information about how we process such data.
Right to correction: If you find that your personal data held by us is inaccurate or incomplete, you have the right to request us to correct or supplement it.
Right to erasure: In some cases, you have the right to request us to delete your personal data, such as when the data is no longer necessary to achieve our processing purposes or you withdraw your consent.
Right to limit processing: You have the right to request us to limit the processing of your personal data, such as when you object to the accuracy of the data or the way we are processing your data violates legal provisions.
Right to data portability: You have the right to request that we provide your personal data to you in a structured, common and machine-readable format, or directly transfer it to another data controller.
Right to object: You have the right to object to our processing of your personal data based on legitimate interests, and in some cases, you have the right to object to our use of your personal data for marketing purposes.
If you wish to exercise the above rights, please contact us through the contact information we provide, and we will respond to your request within a reasonable time and process it in accordance with the requirements of applicable laws.
6. Cookies and similar technologies
We may use cookies and other similar technologies (such as web beacons, pixel tags, etc.) to collect and store your information. A cookie is a small text file that is stored on your device and used to identify your device, track your browsing behavior, remember your preferences, etc.
We use cookies for the following purposes:
Website functionality: to ensure the normal operation and functionality of the website, such as remembering your login status, shopping cart content, etc.
Analysis and optimization: to analyze website usage and understand user behavior in order to optimize website design and performance.
Personalization and advertising: to provide you with personalized content and advertising based on your interests and preferences.
You can refuse or delete cookies by adjusting your browser settings, but this may affect your use of certain features of the website.
7. Children's Privacy
Our services are not intended for children under the age of 16, and we do not intentionally collect personal data from children under the age of 16. If we discover that we have accidentally collected personal data from children under the age of 16, we will delete the data immediately.
8. Updates to the Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our data processing practices or updates to applicable laws. We will post the updated Privacy Policy on the website and notify you when necessary. Please review this Privacy Policy regularly to understand how we protect your personal data.